The project
The EMPOW’HER project aims to support women who wish to become entrepreneurs in the Casablanca – Settat region, so that they can achieve economic autonomy and contribute to the regional economy.
Thus, 60 candidates are selected to participate in a 9-month program, during which the beneficiaries are accompanied in developing their idea, conducting a market study, setting up their project, and seeking financing. This support also helps to guide them when it comes time to launch their business.
EMPOW’HER is aimed at women who have already set up their own business as well as those who are in the process of thinking about or setting up a business. The program is an opportunity to exchange ideas, share experiences and find the motivation to move forward.
The Foundation's support
Abdelkader Bensalah Foundation provided technical and financial support to GO4WORK for the implementation of the Empow’Her program. Thanks to this partnership, 60 women from the Casablanca – Settat region have benefited from support towards empowerment in the development of their entrepreneurship projects. This is thanks to the training and coaching or mentoring sessions they have benefited from during their journey.
The project holder
GO4WORK is a Moroccan startup that offers a coworking space in Casablanca, as well as coaching and training programs dedicated to project holders. It was created in 2017, as part of the Smart Start program, set up by Injaz Al-Maghrib. Chaimaa Elghani, its founder, was awarded the International Entrepreneur Prize at the Paris Coworking Fair in 2017.